Branding

Online Thriftstore

A clean, chic brand identity and Shopify presence for a curated vintage resale shop.

Year :

2020

Industry :

Retail Storefront

Client :

Gladrags

Project Duration :

1 week

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Problem :

The client needed a simple logo, a tidy online storefront, and branded materials that reflected her minimalist, fashion-forward aesthetic. Her previous setup felt cluttered and didn’t represent her styling talent.

Solution :

I designed a minimalist logo and refreshed her Shopify site with clean navigation and a bright, welcoming storefront experience. I also produced branded tags and business cards to extend her identity offline.

The visuals were intentionally understated to keep her styling talent as the focal point of the brand.

Challenge :

Maintaining simplicity without losing personality, and ensuring the brand reflected the curated nature of her inventory.

Summary :

The brand now feels modern, thoughtful, and aligned with the boutique quality of her vintage pieces. Customers interact with a seamless, stylish shopping experience.

© Copyright 2025. All Rights Reserved by Elisa Duran

Branding

Online Thriftstore

A clean, chic brand identity and Shopify presence for a curated vintage resale shop.

Year :

2020

Industry :

Retail Storefront

Client :

Gladrags

Project Duration :

1 week

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Problem :

The client needed a simple logo, a tidy online storefront, and branded materials that reflected her minimalist, fashion-forward aesthetic. Her previous setup felt cluttered and didn’t represent her styling talent.

Solution :

I designed a minimalist logo and refreshed her Shopify site with clean navigation and a bright, welcoming storefront experience. I also produced branded tags and business cards to extend her identity offline.

The visuals were intentionally understated to keep her styling talent as the focal point of the brand.

Challenge :

Maintaining simplicity without losing personality, and ensuring the brand reflected the curated nature of her inventory.

Summary :

The brand now feels modern, thoughtful, and aligned with the boutique quality of her vintage pieces. Customers interact with a seamless, stylish shopping experience.

© Copyright 2025. All Rights Reserved by Elisa Duran

Branding

Online Thriftstore

A clean, chic brand identity and Shopify presence for a curated vintage resale shop.

Year :

2020

Industry :

Retail Storefront

Client :

Gladrags

Project Duration :

1 week

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Problem :

The client needed a simple logo, a tidy online storefront, and branded materials that reflected her minimalist, fashion-forward aesthetic. Her previous setup felt cluttered and didn’t represent her styling talent.

Solution :

I designed a minimalist logo and refreshed her Shopify site with clean navigation and a bright, welcoming storefront experience. I also produced branded tags and business cards to extend her identity offline.

The visuals were intentionally understated to keep her styling talent as the focal point of the brand.

Challenge :

Maintaining simplicity without losing personality, and ensuring the brand reflected the curated nature of her inventory.

Summary :

The brand now feels modern, thoughtful, and aligned with the boutique quality of her vintage pieces. Customers interact with a seamless, stylish shopping experience.

© Copyright 2025. All Rights Reserved by Elisa Duran