Branding
Online Thriftstore
A clean, chic brand identity and Shopify presence for a curated vintage resale shop.
Year :
2020
Industry :
Retail Storefront
Client :
Gladrags
Project Duration :
1 week



Problem :
The client needed a simple logo, a tidy online storefront, and branded materials that reflected her minimalist, fashion-forward aesthetic. Her previous setup felt cluttered and didn’t represent her styling talent.



Solution :
I designed a minimalist logo and refreshed her Shopify site with clean navigation and a bright, welcoming storefront experience. I also produced branded tags and business cards to extend her identity offline.
The visuals were intentionally understated to keep her styling talent as the focal point of the brand.



Challenge :
Maintaining simplicity without losing personality, and ensuring the brand reflected the curated nature of her inventory.
Summary :
The brand now feels modern, thoughtful, and aligned with the boutique quality of her vintage pieces. Customers interact with a seamless, stylish shopping experience.
Branding
Online Thriftstore
A clean, chic brand identity and Shopify presence for a curated vintage resale shop.
Year :
2020
Industry :
Retail Storefront
Client :
Gladrags
Project Duration :
1 week



Problem :
The client needed a simple logo, a tidy online storefront, and branded materials that reflected her minimalist, fashion-forward aesthetic. Her previous setup felt cluttered and didn’t represent her styling talent.



Solution :
I designed a minimalist logo and refreshed her Shopify site with clean navigation and a bright, welcoming storefront experience. I also produced branded tags and business cards to extend her identity offline.
The visuals were intentionally understated to keep her styling talent as the focal point of the brand.



Challenge :
Maintaining simplicity without losing personality, and ensuring the brand reflected the curated nature of her inventory.
Summary :
The brand now feels modern, thoughtful, and aligned with the boutique quality of her vintage pieces. Customers interact with a seamless, stylish shopping experience.
Branding
Online Thriftstore
A clean, chic brand identity and Shopify presence for a curated vintage resale shop.
Year :
2020
Industry :
Retail Storefront
Client :
Gladrags
Project Duration :
1 week



Problem :
The client needed a simple logo, a tidy online storefront, and branded materials that reflected her minimalist, fashion-forward aesthetic. Her previous setup felt cluttered and didn’t represent her styling talent.



Solution :
I designed a minimalist logo and refreshed her Shopify site with clean navigation and a bright, welcoming storefront experience. I also produced branded tags and business cards to extend her identity offline.
The visuals were intentionally understated to keep her styling talent as the focal point of the brand.



Challenge :
Maintaining simplicity without losing personality, and ensuring the brand reflected the curated nature of her inventory.
Summary :
The brand now feels modern, thoughtful, and aligned with the boutique quality of her vintage pieces. Customers interact with a seamless, stylish shopping experience.





